The charter of MSUG is "To Increase Successful Use of Simulation as a Decision Support Tool". It shall be accomplished by:

  1. Providing MSUG members with a forum, across the company and industry boundaries, for the mutual exchange of technical, administrative, and management information pertaining the use of simulation technology;
  2. Broadening the knowledge of its members on simulation and its applications;
  3. Communicating with simulation software suppliers regarding their product, maintenance, and other technical requirements from end users so as to provide them ideas for improving their products;
  4. Cost issues both on selling the software and on performing services will be excluded from the group discussions.

MSUG Conference 2016 (updated 10/10)


2016 Conference Logo

 2016 Final Conference Program and Agenda Now Available! (see attachements)

The Michigan Simulation User Group is pleased to announce our 2016 Annual Conference will be held Wednesday October 12th at the Michigan State University Management Education Center in Troy, Michigan.  Doors open at 7:30 am and the day will run until 5:00 pm.  A great program is being planned so you will want to mark your calendars to attend.

Emulate3D Logo Queen's Award

We are delighted to welcome back Emulate3D as our title sponsor. 

        Ian McGregor, Director of Emulate3D will present

 “Emulate3D and Virtual Reality - Where Next?

This year’s program should prove to be the largest MSUG Conference in our history with 4 general speakers and 6 vendor sessions. 


General Speaker Sessions:

      Dr. Averill Law of Averill M. Law & Associates presenting

               “Discrete-Event and Agent-Based Simulation, and When to Use Each”

      Edward Williams of The University of Michigan and PMC Corp, presenting

               “Simulation Helps Local Grocery Store Compete Effectively Against Large Chains”

Phil Miclea of Amway and Stephen Hunt of Palisade Corp.  presenting

        “Scenario Thinking Made Easy

Dr. Larry Sweet of Georgia Tech Institute for Robotics and Intelligent Machine

“Transformational productivity & asset utilization from highly flexible manufacturing & supply chain logistics automation systems”

If you are interested in being a speaker at future MSUG events, please contact Mike Sarvo,

Vendor Sessions & Exhibits:

            “Applying Simulation to Your Supply Chain Analysis”

            “AutoMod Development :  What is HOOPS?”

           “Twenty-Two Critical Pitfalls in Simulation Modeling and How to Avoid Them”             

            “FlexSim 2016’s Latest Features”

            “Monte Carlo Simulation for Improving Processes and Saving Money”

            “Analyzing/Designing Tugger based delivery systems”

These vendors and sponsor will be joined by Forward VisionProduction Modeling Corp., Rockwell Automation – Arena Simulation
and SIMUL8 in the exhibit table area.  There are several breaks throughout the day where you will have an opportunity to find out more about all of them.
There are a few exhibit spaces still remaining.  If your company would be interested in exhibiting please contact our vendor liaison, Andrew Gevaert,



Registering to attend the conference is an easy two-step process:

  1. Send an email to Stacey Denehy at with a request to register (This can be done by clicking the "Register Now" text below). An invoice will be sent to you for timely payment. 
  2. Registration is complete when your payment is received.

The cost for registration is only $35 which includes lunch and refreshments throughout the day.  Nowhere else can you get so much value at this price.  We look forward to seeing you in October!

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